Lin Wu, Director, Marketing & Business Development

Lin Wu is the NYCRC’s Director of Marketing and Business Development. Ms. Wu is responsible for a full spectrum of business development initiatives including creating and overseeing international marketing strategies for all NYCRC project offerings. She is also involved in managing client relations.

Prior to joining NYCRC, Ms. Wu was a senior business development associate at the Manhattan office of Cleary Gottlieb, an international corporate law firm. In this capacity, she focused on creating Request for Proposals and general marketing materials, as well as developing a customer analytic database, and implementing strategic marketing and communication initiatives. Ms. Wu has also consulted in the marketing efforts of various start-up businesses in the New York metropolitan area.

Ms. Wu graduated with a BS in Marketing and Finance from the New York University Stern School of Business. She is fluent in Chinese and lives in New York City.